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Link building a Good Strategy

Article by Riya Estrada - December 02, 2006

Link building a Good Strategy

Link building is not all about search engine optimization, it's not about boosting your Google PageRank, it's not about publishing a link directory and it's not about swapping links with as many other websites as possible. If you've gone through all the hard work of a link building campaign, you expect to be rewarded with some impressive links. The reality is that many people are disappointed with the trickle of links and the trickle of traffic that their efforts produce. If that sounds familiar to you, then you need to step back a bit and re-access your linking strategy. When it comes to the art of linking, Your website traffic reports are an invaluable source of this information. Patience and persistence counts in any link building campaign, as generating quality links from credible sources can take a long time. Writing unique, valuable content about your subject matter for your own site is the most critical piece of on-site SEO. But it can also be a fantastic way to generate quality links from other sites. Avoid the common pitfalls of obtaining PageRank or link popularity. This means staying away from link schemes. Create an outbound links page on your website only if it makes sense for your company or your audience. And don't use hidden links. Blogging is a very effective way to get natural inbound links, and by having a personal blog at your site, you can more easily make commentary at other sites that link back to you. Do not spam blog comments with advertisements; your goal is to create an online reputation you can be proud of.

About the author
Name Riya Estrada Age 21 [preoccupation] Writing, painting, watching movies, traveling

[Early bird or night owl] Early bird and at the same time a night owl. I am a little bit of both because I hate being late and I hate not being productive at night.

[Homebody, partyer, or someone in the middle] Somebody in the middle. I go out to party, socialize and enjoy the company of friends, at the same time I am a homebody. I know when to give myself ti

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